Sewing Machine-Anker

This sewing machine was designed for the middle-market re-launch of an old and respected European brand.


The aesthetics were designed to link the product to European sewing machine design of the sixties and early seventies, at the time before home sewing machines lost their status and appeal as semi-professional, hi-tech appliances when production moved to Asia and was devalued by low-tech, cost-down solutions.

 

 

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